All work

Assay

Sales / Revenue Operations · Agentic AI

One workspace that carries a prospect from first contact through to a paid invoice, with the scoring and follow-up handled alongside the team.

[ fig. 1 ]Assay in about twenty seconds: a weighted rubric, a lead scored 8.8 with the reasons shown, an outreach draft that sends nothing until a person approves it, the agent crew, and the deal carried to won.

The problem

A prospect had to cross four separate tools before becoming revenue, and the context that made them worth chasing was lost at every handoff.

Before
Four disconnected tools
After
One pipeline

How it’s built

One lead, one record, start to finishDemo workspace · fictional lead
NewResearchOutreachContactedMeetingProposalWon
Maya ShahCFO, OrbitLedger8.8 · Priority
Scored against the ICPthreshold 7Industry fitFull fitCompany size 100-2000Full fitChange triggerFull fitBuyer seniorityPartial fit (50%)
OutreachDrafted with AI, sent by a personReply detected → moved to Contacted
Crew · Mia, pipeline keeperProposes Meeting → ProposalApprove
INV-0001PAIDAnnual licence, with a Stripe pay link
Agents only propose. A person approves each move, and only a person marks a deal won.
[ fig. 2 ]A drawing of the system, not a screen. Swipe sideways to see all of it.

In numbers

18
schema migrations
9
server subsystems
MCP
agent tool layer

Stack

Built with

  • Express
  • PostgreSQL
  • Drizzle ORM
  • React
  • Vite
  • MCP
  • Azure

Connected to

  • Apollo
  • LeadMagic
  • LinkedIn
  • Gmail
  • Outlook
  • Buffer
  • Twilio
  • Stripe
NextSquawkMarketing / Search & AI Visibility